Senior Marketing Manager Daily Banking (d/m/w)

Deutsche Bank

Not specified; not specified; benefits include fle...
Hybrid
Omnichannel end-to-end campaign management
Performance marketing with kpi frameworks
Martech and marketing automation platforms
Deutsche Bank is seeking a Senior Marketing Manager for its Daily Banking division, responsible for developing and executing marketing strategies to enhance customer acquisition and retention. The role emphasizes omnichannel campaign management, data-driven marketing, and collaboration across various teams

Job Summary

  • You are responsible for conceiving and steering effective brand activation and consideration measures for the Private Customer Bank in Germany.
  • The role requires deep expertise in performance marketing, utilizing analytics and A/B tests to continuously optimize campaigns.
  • The company offers a comprehensive benefits package including mental health support, flexible working models, and financial security plans.

Matching Summary

Match Score: 85

Deutsche Bank is seeking a Senior Marketing Manager for its Daily Banking division, responsible for developing and executing marketing strategies to enhance customer acquisition and retention. The role emphasizes omnichannel campaign management, data-driven marketing, and collaboration across various teams.

Salary

Not specified; Not specified; Benefits include flexible working models, health checks, and pension plans

Skills & Requirements

Must-have

  • Omnichannel End-to-End Campaign Management
  • Performance Marketing with KPI Frameworks
  • MarTech and Marketing Automation Platforms
  • AI and ML-based Marketing Use Cases
  • Cross-functional Stakeholder Management

Nice-to-have

  • Experience in Banking or Financial Sector
  • Strong analytical and structured work style
  • Fluency in German and English languages

Key Requirements

  • Completed university degree in Marketing, Media, Communication, or Economics
  • Several years of experience in Omnichannel Campaign Management
  • Very good German and English language skills

Work Rights

Not specified

Tailored Resume

Cover Letter