Product & Trade Marketing Manager, Isi, Roa

VilleroyBoch

Bangkok, Thailand
Strategic portfolio selection and pricing
Market launch strategy and execution
Trade marketing and distributor enablement
This role is responsible for defining the winning product portfolio, pricing and driving marketing execution to achieve successful market launch and sustained business growth across the ROA region

Job Summary

  • This role is responsible for defining the winning product portfolio, pricing and driving marketing execution to achieve successful market launch and sustained business growth across the ROA region.
  • You act as a brand owner and first point of contact for the Ideal Standard brand in the region, collaborating closely with HQ teams and distributor partners.
  • The position involves managing the marketing budget, tracking product performance, and creating training and marketing materials to support sales efforts.

Matching Summary

This role is responsible for defining the winning product portfolio, pricing and driving marketing execution to achieve successful market launch and sustained business growth across the ROA region.

Skills & Requirements

Must-have

  • Strategic portfolio selection and pricing
  • Market launch strategy and execution
  • Trade marketing and distributor enablement
  • Marketing budget and performance management
  • Brand and product communication collateral creation
  • Training and enablement of sales teams

Nice-to-have

  • Collaboration with HQ Product Management and R&D
  • Conducting market visits and competitive analysis
  • On-site support for launches and marketing events
  • Sharing best practices across distributor network
  • Driving product development timeline

Work Rights

Not specified

Tailored Resume

Cover Letter