Senior Associate, Marketing (university Of Nebraska)

ASM Global

Lincoln, NE, US
Competitive salary; not specified; medical, dental...
On site
2-3 years digital marketing experience
Bachelor's degree in marketing or related field
Proficiency with google analytics and email platforms
ASM Global is seeking a Senior Associate for Marketing at the University of Nebraska, focused on developing and executing digital fundraising strategies. The role involves leading a student marketing team, analyzing marketing performance, and creating engaging content to enhance donor engagement and revenue

Job Summary

  • The role involves leading the ideation, development, and execution of digital fundraising and stewardship strategies to drive engagement and revenue.
  • Candidates will manage a team of student marketers while analyzing performance metrics like open rates, click-through rates, and conversion rates to optimize campaigns.
  • The position offers a competitive salary and benefits package including medical, dental, vision, life insurance, paid vacation, and a 401k plan.

Matching Summary

Match Score: 85

ASM Global is seeking a Senior Associate for Marketing at the University of Nebraska, focused on developing and executing digital fundraising strategies. The role involves leading a student marketing team, analyzing marketing performance, and creating engaging content to enhance donor engagement and revenue.

Salary

Competitive salary; Not specified; Medical, dental, vision, life, disability, paid vacation, 401k

Skills & Requirements

Must-have

  • 2-3 years digital marketing experience
  • Bachelor's degree in marketing or related field
  • Proficiency with Google Analytics and email platforms
  • Experience managing student marketing teams
  • Strong written communication and editing skills

Nice-to-have

  • Video scripting, creation, and editing skills
  • Experience with VanillaSoft CRM platform
  • Background in higher education fundraising
  • Creative problem-solving abilities
  • Ability to work independently with minimal direction

Key Requirements

  • 2-3 years of digital marketing experience
  • Bachelor's degree required
  • Must be able to perform essential duties with energy

Work Rights

Not specified

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