Spm

Merck & Co., Inc.

Rahway, NJ, USA
3+ years pharmaceutical product management experience
Diabetes or metabolic disease expertise
Brand strategy and brand plan development
The role involves developing brand positioning and value propositions based on Chinese diabetes treatment guidelines and clinical needs

Job Summary

  • The role involves developing brand positioning and value propositions based on Chinese diabetes treatment guidelines and clinical needs.
  • Candidates must lead the creation of core brand stories and high-impact projects to increase penetration in key cities and departments.
  • Success requires deep collaboration with KOLs, guideline committee members, and internal teams including Sales, Medical, and Commercial.

Matching Summary

The role involves developing brand positioning and value propositions based on Chinese diabetes treatment guidelines and clinical needs.

Skills & Requirements

Must-have

  • 3+ years pharmaceutical product management experience
  • Diabetes or metabolic disease expertise
  • Brand strategy and brand plan development
  • HCP education strategy design
  • Cross-functional team collaboration

Nice-to-have

  • Growth stage brand management experience
  • Competitive landscape differentiation skills
  • High resilience and self-drive
  • Strong project management capabilities

Key Requirements

  • Bachelor's degree or higher in relevant field
  • 3+ years experience in chronic disease central marketing
  • Experience with diabetes or metabolic diseases preferred

Work Rights

Not specified

Tailored Resume

Cover Letter