Brand Design Lead

M&T Bank

Wilmington, Delaware, United States of America
$98,500.00 - $164,100.00 annual; not specified; no...
Not specified (assumed to be hybrid based on industry standards).
Brand standards development and implementation
Omni-channel creative strategy
Adobe creative suite expert
M&T Bank seeks a Brand Design Lead to oversee the development and implementation of brand standards while enhancing the visual identity of their financial services. The role requires a creative leader with significant experience in brand design who can inspire and mentor a team while collaborating with various stakeholders to ensure brand consistency

Job Summary

  • Partner with the Creative Director to oversee creative through ideation, execution and optimization of brand elements/standards.
  • Help to build and support a governance framework that scales across all marketing and customer experience touchpoints.
  • The brand creative team’s mission is to develop a best-in-class brand and brand experience, upholding our brand standards to drive creative excellence across all brand touchpoints.

Matching Summary

Match Score: 85

M&T Bank seeks a Brand Design Lead to oversee the development and implementation of brand standards while enhancing the visual identity of their financial services. The role requires a creative leader with significant experience in brand design who can inspire and mentor a team while collaborating with various stakeholders to ensure brand consistency.

Salary

$98,500.00 - $164,100.00 Annual; Not specified; Not specified

Skills & Requirements

Must-have

  • Brand standards development and implementation
  • Omni-channel creative strategy
  • Adobe Creative Suite expert
  • Visual identity systems
  • Creative concept development

Nice-to-have

  • Agile environment experience
  • Fortune 100 brand experience
  • Data visualization understanding
  • Photography direction expertise
  • Financial services/fintech industry

Key Requirements

  • Bachelor's Degree in graphic design, graphic communications, or related field
  • 5 years of graphic design experience or art direction
  • Minimum of 4 years of professional experience in brand design
  • Demonstrable experience in designing, documenting, and implementing enterprise-wide brand style guides
  • Experience in creative management or leadership

Work Rights

Not specified

Tailored Resume

Cover Letter