This role acts as a catalyst to translate complex business strategies into high-impact, sales-ready narratives that drive dealer engagement and tangible results
Job Summary
This role acts as a catalyst to translate complex business strategies into high-impact, sales-ready narratives that drive dealer engagement and tangible results.
The Principal Associate will own the development of integrated Brand strategies serving as the primary liaison between Brand and Sales to enable the Sales Channel.
Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being.
Matching Summary
This role acts as a catalyst to translate complex business strategies into high-impact, sales-ready narratives that drive dealer engagement and tangible results.
Salary
Base: $109,900 - $125,400; Bonus/Equity: Performance based incentives possible; Benefits: Comprehensive health and financial benefits
Skills & Requirements
Must-have
Integrated brand and sales marketing
Sales enablement asset development
B2B dealer engagement strategies
Marketing collateral creation
Stakeholder management with sales leadership
Data-driven marketing insights
Nice-to-have
Creative execution with strategic vision
Excellent communication and presentation skills
Entrepreneurial and proactive mindset
Ability to synthesize dealer feedback
Experience with automotive B2B marketing
Key Requirements
Bachelor's Degree or military experience
At least 5 years in brand or B2B marketing
3+ years financial services marketing experience preferred
3+ years marketing in Fortune 500 or agency preferred
2+ years automotive B2B marketing experience preferred
2+ years working directly with national B2B Sales teams
No sponsorship for employment authorization
Work Rights
Must have valid US work authorization; no sponsorship available