Sr. Global Marketing Manager

BD

Covington, GA, USA
Not specified; annual bonus potential; discretiona...
Fully remote
5+ years product or marketing management experience
New product development and launch strategy
Omnichannel campaign execution
This role leads the global urinary incontinence portfolio within BD's Urology & Critical Care business, focusing on innovation and high-growth categories

Job Summary

  • This role leads the global urinary incontinence portfolio within BD's Urology & Critical Care business, focusing on innovation and high-growth categories.
  • The successful candidate will drive new product development strategies, manage product lifecycles, and execute omnichannel marketing campaigns across emerging and established segments.
  • BD offers a comprehensive benefits package including health coverage, retirement plans, wellness programs, and paid parental leave to support employee well-being.

Matching Summary

This role leads the global urinary incontinence portfolio within BD's Urology & Critical Care business, focusing on innovation and high-growth categories.

Salary

Not specified; Annual Bonus Potential; Discretionary LTI Bonus Potential

Skills & Requirements

Must-have

  • 5+ years product or marketing management experience
  • New product development and launch strategy
  • Omnichannel campaign execution
  • Customer voice and market insights analysis
  • Cross-functional collaboration with R&D and Sales

Nice-to-have

  • Direct to Consumer (DTC) experience
  • Consumer Packaged Goods background
  • MBA or Master's degree preferred
  • Global market expansion experience
  • Strong ability to translate clinical data

Key Requirements

  • Bachelor's degree required
  • At least 5 years of relevant experience
  • Experience in medical technology or healthcare marketing

Work Rights

Not specified

Tailored Resume

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