This leadership role is accountable for the strategic direction, performance, and continuous evolution of the customer self-service portal, AIA+, ensuring the platform provides value to AIA PH and BPI AIA
Job Summary
This leadership role is accountable for the strategic direction, performance, and continuous evolution of the customer self-service portal, AIA+, ensuring the platform provides value to AIA PH and BPI AIA.
The incumbent will champion digital transformation initiatives that enhance customer experience, drive operational efficiency, and deliver measurable business impact.
Develop and execute engagement strategies to increase adoption, usage frequency, and feature utilization, and lead change management efforts to support the migration from offline channels to digital self-service.
Matching Summary
This leadership role is accountable for the strategic direction, performance, and continuous evolution of the customer self-service portal, AIA+, ensuring the platform provides value to AIA PH and BPI AIA.
Skills & Requirements
Must-have
digital product management
customer self-service portal
Agile methodologies
product lifecycle management
digital user experience best practices
stakeholder management
Nice-to-have
customer-centric innovation
brand positioning and messaging
collaboration and teamwork
minimal supervision
design integrity
Key Requirements
Bachelor’s Degree in Communications, Business, Marketing, UX Design or IT
At least 5 years’ experience in digital product management
Proven track record launching and scaling web/mobile portals/apps
Strong Verbal and Written Communication Skills
Strong organizational and planning skills
Basic knowledge in Adobe Photoshop/Illustrator, MS Powerpoint/Keynote