Digital/media Strategist

KXAN

Austin, Texas, United States
Not specified; not specified; not specified
2-4 years digital media strategy experience
Proficiency in google ads and meta business manager
Experience with ott/ctv and programmatic platforms
You will play a key role on KXAN's Advertising team by supporting tactical execution and contributing to client strategy

Job Summary

  • You will play a key role on KXAN's Advertising team by supporting tactical execution and contributing to client strategy.
  • The role involves planning and managing full-funnel campaigns using tools like Website Creation, SEO, SEM, Programmatic, and OTT/CTV.
  • You will partner closely with Account Executives and the creative team to ensure clean handoffs and successful campaign delivery.

Matching Summary

You will play a key role on KXAN's Advertising team by supporting tactical execution and contributing to client strategy.

Salary

Not specified; Not specified; Not specified

Skills & Requirements

Must-have

  • 2-4 years digital media strategy experience
  • Proficiency in Google Ads and Meta Business Manager
  • Experience with OTT/CTV and programmatic platforms
  • Strong analytical skills for campaign reporting

Nice-to-have

  • Highly proficient with GA4 and GTM tools
  • Experience with multi-vendor ordering systems
  • Curious mindset with ability to anticipate needs
  • Adaptable to shifting platform algorithms

Key Requirements

  • 2–4 years of experience in digital media strategy or campaign management
  • Working knowledge of the digital ecosystem including paid search and display
  • Proficient with Google Analytics and related ad platforms

Work Rights

Not specified

Tailored Resume

Cover Letter