Bristol Myers Squibb is seeking a Franchise & Brand Lead for a fixed-term position within their Oncology franchise, focusing on sales and marketing strategy execution. The ideal candidate will lead a team, ensuring brand success through strategic planning, effective communication, and strong leadership skills
Job Summary
The Franchise & Brand Lead is a hybrid role combining sales and marketing to drive the success of the Oncology franchise.
This position requires leading a team of Therapeutic Area Specialists while designing and executing indication franchise strategies.
Bristol Myers Squibb offers competitive benefits and programs designed to support employee balance and personal goal pursuit.
Matching Summary
Match Score: 85
Bristol Myers Squibb is seeking a Franchise & Brand Lead for a fixed-term position within their Oncology franchise, focusing on sales and marketing strategy execution. The ideal candidate will lead a team, ensuring brand success through strategic planning, effective communication, and strong leadership skills.
Skills & Requirements
Must-have
Lead therapeutic area specialists
Develop business and marketing strategies
Deep knowledge of pharmaceutical market
Strong negotiation and coaching skills
Fluency in Romanian and English
Nice-to-have
Dynamic personality with teamwork skills
Experience in market access environment
Additional language skills beyond Romanian/English
Ability to overcome obstacles to meet goals
Key Requirements
Very good language skills in Romanian and English
Proven ability to lead teams in business plan delivery
Understanding of local healthcare system and hospital environment