Crm Communications Specialist

Kansascityjobseekers

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Crm lifecycle communications expertise
Journey design and automation
Segmentation and message sequencing
** The CRM Communications Specialist at Kansascityjobseekers is responsible for designing and executing CRM-driven communications to guide prospective and applied students through enrollment milestones. The role involves collaboration with various departments to create effective messaging that improves conversion rates and enhances the student experience. **

Job Summary

  • The CRM Communications Specialist leads the design and execution of CRM-driven communications that guide prospective and applied students through key enrollment milestones.
  • This role owns lifecycle journeys (email/SMS/portal/automation), builds segmentation and automation aligned to enrollment goals, and continuously improves messaging through testing and performance insights.
  • In close partnership with Admissions, University Relations/Marketing, Financial Aid, Student Services, and IT/CRM administration, the CRM Communications Specialist ensures communications are clear, timely, personalized, and measurables support strong conversion and confident student decision-making.

Matching Summary

Match Score: 75

** The CRM Communications Specialist at Kansascityjobseekers is responsible for designing and executing CRM-driven communications to guide prospective and applied students through enrollment milestones. The role involves collaboration with various departments to create effective messaging that improves conversion rates and enhances the student experience. **

Skills & Requirements

Must-have

  • CRM lifecycle communications expertise
  • Journey design and automation
  • Segmentation and message sequencing
  • Email and SMS content creation
  • Performance analytics and reporting

Nice-to-have

  • Strong collaborative leadership
  • Anticipates needs and resourcefulness
  • Customer service skills

Key Requirements

  • Bachelor’s degree in Marketing, Communications, English, Journalism, or related field preferred
  • Experience working with admission CRM system
  • Slate CRM experience preferred
  • Ability to work effectively and positively as part of the Admissions Team
  • Ability to interface with information technology team

Work Rights

Not specified

Tailored Resume

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