Retention Marketing Manager

Everlane

Los Angeles, CA, United States
Base: $81,000 - $120,000 annually; bonus/equity: n...
On-site
4-6 years retention marketing experience
Hands-on esp platform experience (klaviyo/braze)
Strong analytical and reporting skills
The role focuses on deepening engagement and growing customer lifetime value across the full customer lifecycle through data-driven strategies

Job Summary

  • The role focuses on deepening engagement and growing customer lifetime value across the full customer lifecycle through data-driven strategies.
  • You will own segmentation and lifecycle architecture while partnering closely with Creative, Merchandising, Analytics, and Engineering teams.
  • This position offers a hybrid schedule with three days in-office at Everlane's LA Arts District location.

Matching Summary

The role focuses on deepening engagement and growing customer lifetime value across the full customer lifecycle through data-driven strategies.

Salary

Base: $81,000 - $120,000 annually; Bonus/Equity: Not specified; Benefits: Not specified

Skills & Requirements

Must-have

  • 4-6 years retention marketing experience
  • Hands-on ESP platform experience (Klaviyo/Braze)
  • Strong analytical and reporting skills
  • Customer segmentation and cohort analysis
  • Email and SMS campaign execution

Nice-to-have

  • Passion for sustainable fashion mission
  • Test-and-learn mindset
  • Experience with high-value customer loyalty
  • Cross-functional partnership skills

Key Requirements

  • BA/BS degree required
  • 4-6 years of e-commerce retention marketing experience
  • Proficiency with major ESP platforms like Klaviyo or Braze

Work Rights

Not specified

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