You will be the owner of transforming the agency’s digital media buying from “manual” insertion order to data and technology-driven buying, generating higher ROI for clients and higher revenue/margin
Job Summary
You will be the owner of transforming the agency’s digital media buying from “manual” insertion order to data and technology-driven buying, generating higher ROI for clients and higher revenue/margin.
It’s Programmatic. The world is moving in that direction. You will be charged with driving that for the largest media agency in India working across all the publishers, vendors and start-ups creating disruption to “traditional” way of doing business.
Working with cross-functional teams to drive efficiently and automation at scale.
Matching Summary
You will be the owner of transforming the agency’s digital media buying from “manual” insertion order to data and technology-driven buying, generating higher ROI for clients and higher revenue/margin.
Skills & Requirements
Must-have
transforming digital media buying
data and technology-driven buying
driving programmatic for largest agency
working with cross-functional teams
driving efficiency and automation at scale
Nice-to-have
embrace WPP & WPP Media’s shared core values
lead collectively to inspire transformational creativity
cultivate trust and balance experiences
champion growth and development
Key Requirements
understand the programmatic setup across the business
build out a roadmap for programmatic buying
lead the programmatic element in business proposals
offer a coordinated and integrated operation
isolate new business prospects
grow revenue for existing clients
establish position as a thought leader
secure programmatic buying business for key clients