Growth Strategy, Senior Associate

FanDuel

Toronto, Canada
Base: $74,000 - $92,000 cad; bonus/equity: may be ...
On-site
Customer lifecycle strategy
Retention marketing
Promotional budget management
Shape how customers experience FanDuel after activating, driving retention, deepening loyalty, and orchestrating generosity moments

Job Summary

  • Shape how customers experience FanDuel after activating, driving retention, deepening loyalty, and orchestrating generosity moments.
  • Own the full customer lifecycle, influencing generosity strategy, and leading the end-to-end creation of retention promotions.
  • Collaborate with partners across Marketing, Product, MarTech, Finance, Commercial, and Operations to plan, launch, and optimize loyalty and lifecycle campaigns.

Matching Summary

Shape how customers experience FanDuel after activating, driving retention, deepening loyalty, and orchestrating generosity moments.

Salary

Base: $74,000 - $92,000 CAD; Bonus/Equity: May be eligible for short-term or long-term incentive compensation; Benefits: Extended medical, vision, and dental coverage; life insurance; disability insurance; retirement program with employer contributions; 12 holidays and two floating holidays; paid sick time

Skills & Requirements

Must-have

  • customer lifecycle strategy
  • retention marketing
  • promotional budget management
  • data-backed approach
  • SQL and Excel proficiency

Nice-to-have

  • consumer behavior understanding
  • collaborative teammate
  • process-oriented mindset
  • roll up their sleeves attitude

Key Requirements

  • 3+ years in B2C marketing or digital environments
  • Bachelor degree preferred
  • Experience managing large promotional budgets
  • Strong project management skills

Work Rights

Not specified

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