Digital And Brand Manager

jobs.abbott

Tel Aviv, Israel
Base: not specified; bonus/equity: not specified; ...
5+ years digital marketing experience
Hands-on digital media planning execution
Performance marketing roi optimization
The role leads the digital strategy and execution across the Paediatric Nutrition portfolio to drive consumer awareness and growth

Job Summary

  • The role leads the digital strategy and execution across the Paediatric Nutrition portfolio to drive consumer awareness and growth.
  • Candidates will own brand performance for Pediasure while managing integrated campaigns across paid, owned, and earned channels.
  • Abbott offers competitive compensation, comprehensive benefits, and a diverse environment where individuals can reach their full potential.

Matching Summary

The role leads the digital strategy and execution across the Paediatric Nutrition portfolio to drive consumer awareness and growth.

Salary

Base: Not specified; Bonus/Equity: Not specified; Benefits: Comprehensive benefits included

Skills & Requirements

Must-have

  • 5+ years digital marketing experience
  • Hands-on digital media planning execution
  • Performance marketing ROI optimization
  • Google Analytics data analysis skills
  • Agency and budget management

Nice-to-have

  • Brand management background advantage
  • CRM platform familiarity
  • Cross-functional collaboration mindset
  • Proactive multi-priority management
  • Fluent English communication skills

Key Requirements

  • Bachelor's degree in Marketing or related field
  • Minimum 5 years of relevant experience
  • Proficiency in Excel and PowerPoint

Work Rights

Not specified

Tailored Resume

Cover Letter