Senior Manager - Digital Marketing

Marsh

Mumbai, India
Not specified; not specified; not specified
Hybrid
5 years digital marketing experience
Email marketing campaign creation
Marketing automation platform management
The role involves leading sophisticated email marketing campaigns with advanced segmentation and automation to maximize engagement and conversion

Job Summary

  • The role involves leading sophisticated email marketing campaigns with advanced segmentation and automation to maximize engagement and conversion.
  • Candidates must possess strong technical proficiency in platforms like Microsoft Dynamics 365, Marketo, or Salesforce Marketing Cloud to build complex buyer journeys.
  • Marsh offers a hybrid work environment requiring three days onsite per week, fostering collaboration within a diverse and inclusive global team.

Matching Summary

The role involves leading sophisticated email marketing campaigns with advanced segmentation and automation to maximize engagement and conversion.

Salary

Not specified; Not specified; Not specified

Skills & Requirements

Must-have

  • 5 years digital marketing experience
  • Email marketing campaign creation
  • Marketing automation platform management
  • Microsoft Dynamics 365 or Marketo proficiency
  • HTML/CSS for email templates
  • A/B testing and data analysis
  • GDPR and CAN-SPAM compliance

Nice-to-have

  • Enterprise-scale program experience
  • Complex segmentation strategies
  • Inclusive work culture
  • Professional development opportunities
  • Cross-channel integration knowledge

Key Requirements

  • 5 years of digital marketing experience
  • Specialized expertise in email marketing
  • Hands-on campaign creation skills
  • Automation platform management experience

Work Rights

Not specified

Tailored Resume

Cover Letter