Assistant Director Of B2b Marketing

Penn State Golf Courses

University Park, Pennsylvania, USA
Base: $61,800.00 - $102,300.00; bonus/equity: not ...
**
B2b marketing strategy
Integrated marketing campaigns
Data-driven strategies
** Penn State Golf Courses is seeking an Assistant Director of B2B Marketing to lead strategic marketing initiatives that enhance business-to-business partnerships and drive enrollment growth. The role requires collaboration with multiple stakeholders and involves developing and executing integrated marketing strategies. **

Job Summary

  • This role is responsible for developing, executing, and optimizing integrated marketing strategies that drive enrollment growth, strengthen partner relationships, and support student success objectives.
  • The Assistant Director serves as the World Campus B2B Marketing Strategy Lead and a strategic partner to the B2B Business Development and Client Relations team.
  • Penn State provides a competitive benefits package for full-time employees designed to support both personal and professional well-being.

Matching Summary

Match Score: 75

** Penn State Golf Courses is seeking an Assistant Director of B2B Marketing to lead strategic marketing initiatives that enhance business-to-business partnerships and drive enrollment growth. The role requires collaboration with multiple stakeholders and involves developing and executing integrated marketing strategies. **

Salary

Base: $61,800.00 - $102,300.00; Bonus/Equity: Not specified; Benefits: Not specified

Skills & Requirements

Must-have

  • B2B marketing strategy
  • integrated marketing campaigns
  • data-driven strategies
  • stakeholder collaboration
  • budget management

Nice-to-have

  • strategic thinking skills
  • problem-solving abilities
  • team culture development
  • professional development support

Key Requirements

  • Bachelor's Degree
  • 6+ years of relevant experience
  • 3+ years of relevant experience

Work Rights

Not specified

Tailored Resume

Cover Letter