Base: $103,000 - $128,000; bonus/equity: sti & lti...
**
B2b and channel marketing experience
Integrated multi-channel campaign execution
Email marketing strategy and lifecycle optimization
**
Root Inc is seeking a Lead Marketer for their Independent Agent and Partnerships channel to develop and execute integrated marketing strategies aimed at agent acquisition and partner engagement. The role requires a blend of strategic thinking and hands-on execution, focusing on multi-channel marketing efforts to drive measurable business impact.
**
Job Summary
Root is an innovative insurtech company leveraging machine learning to revolutionize the car insurance industry.
The Lead Marketer will drive growth by developing integrated strategies for independent agent acquisition and strategic partner engagement.
Success in this role is defined by increasing agent adoption, strengthening partner relationships, and delivering measurable business impact through cohesive marketing programs.
Matching Summary
Match Score: 75
**
Root Inc is seeking a Lead Marketer for their Independent Agent and Partnerships channel to develop and execute integrated marketing strategies aimed at agent acquisition and partner engagement. The role requires a blend of strategic thinking and hands-on execution, focusing on multi-channel marketing efforts to drive measurable business impact.
**
Salary
Base: $103,000 - $128,000; Bonus/Equity: STI & LTI Eligible; Benefits: Not specified
Skills & Requirements
Must-have
B2B and channel marketing experience
Integrated multi-channel campaign execution
Email marketing strategy and lifecycle optimization
Data-driven decision making and analytics
Cross-functional collaboration skills
Nice-to-have
OEM partnership experience
Independent agent channel background
Direct mail and experiential marketing knowledge
Social media and digital marketing expertise
Ownership mindset with strategic balance
Key Requirements
Strong B2B and channel marketing background
Experience with external partnerships and co-marketing