Lead marketing initiatives for commercial and financial partnerships, translating partnership capabilities into clear and compelling value propositions
Job Summary
Lead marketing initiatives for commercial and financial partnerships, translating partnership capabilities into clear and compelling value propositions.
Work closely with Partnerships and Commercial teams to shape and execute GTM plans for key partners and joint offerings.
Execute campaigns across relevant channels, tracking performance and optimizing initiatives based on data and insights.
Matching Summary
Lead marketing initiatives for commercial and financial partnerships, translating partnership capabilities into clear and compelling value propositions.
Skills & Requirements
Must-have
Product marketing for partnerships
Go-to-market strategy for partners
Co-marketing initiatives execution
Develop partner narratives and assets
Drive partner activation and adoption
Campaign execution and performance tracking
Nice-to-have
Builder's mindset
Cross-functional collaboration skills
Ownership and accountability
Key Requirements
Product marketing or partnerships experience in fintech, payments, or technology
Proven ability to manage multiple initiatives
Experience supporting or executing launches, campaigns, or co-marketing initiatives
Understanding of how partnerships create value
Able to translate complex partnership models into clear, compelling messaging
Comfortable tracking performance and using insights
Strong ability to work across teams
Takes ownership of initiatives and drives them through to completion