Digital Content Creator – B2b

ING

Belgium
Hybrid
5 years digital sales experience
Conversion-focused copywriting skills
A/b testing and data analysis proficiency
ING is seeking a Digital Content Creator for their B2B team, focusing on driving growth for self-employed and micro companies in Belgium. The role emphasizes creating performance-driven content, collaboration, and data analysis to enhance digital sales efforts

Job Summary

  • You will create performance-driven, conversion-focused content across the full digital acquisition ecosystem for self-employed and micro companies.
  • The role requires translating complex business banking products into clear messaging while continuously optimizing headlines and CTAs to improve engagement.
  • You will work in a dynamic, informal culture with an agile environment where ideas matter more than hierarchy and hybrid work is offered.

Matching Summary

Match Score: 85

ING is seeking a Digital Content Creator for their B2B team, focusing on driving growth for self-employed and micro companies in Belgium. The role emphasizes creating performance-driven content, collaboration, and data analysis to enhance digital sales efforts.

Skills & Requirements

Must-have

  • 5 years digital sales experience
  • Conversion-focused copywriting skills
  • A/B testing and data analysis proficiency
  • Semrush and Adobe Analytics expertise
  • B2B content strategy development

Nice-to-have

  • GenAI powered content creation
  • International collaboration experience
  • Challenge status quo mindset
  • Legal compliance balancing skills
  • Creative out-of-the-box ideas

Key Requirements

  • Master's degree or relevant experience
  • Fluency in Dutch, French, and English
  • Minimum 5 years in digital marketing or sales

Work Rights

Not specified

Tailored Resume

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