Seo Specialist

Dentsu Creative ANZ / Merkle Hong Kong

Hong Kong, HK
1-3 years seo experience
Keyword and topic research
On-page and technical seo
This role supports the planning and execution of search visibility strategies across traditional search engines and emerging AI-driven discovery platforms

Job Summary

  • This role supports the planning and execution of search visibility strategies across traditional search engines and emerging AI-driven discovery platforms.
  • The ideal candidate will have a solid foundation in SEO with a strong interest in Generative Engine Optimization (GEO) and AI Optimization (AIO).
  • Candidates will collaborate with cross-functional teams including strategy, content, data, media, and technology to improve brand visibility and content discoverability.

Matching Summary

This role supports the planning and execution of search visibility strategies across traditional search engines and emerging AI-driven discovery platforms.

Skills & Requirements

Must-have

  • 1-3 years SEO experience
  • Keyword and topic research
  • On-page and technical SEO
  • Google Analytics and Search Console
  • Ahrefs or Semrush proficiency

Nice-to-have

  • Interest in Generative Engine Optimization
  • Cantonese or Mandarin language skills
  • CMS platform experience like WordPress
  • Agency background preferred
  • HTML and web publishing knowledge

Key Requirements

  • University degree in Marketing, Business, Communications, IT, or Journalism
  • 1–3 years of experience in SEO or digital marketing roles
  • Strong analytical skills with ability to interpret data

Work Rights

Not specified

Tailored Resume

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