Manulife Financial Inc is seeking a Growth Marketing Manager to lead cross-sell and up-sell initiatives aimed at maximizing Customer Lifetime Value (CLV). The ideal candidate should have extensive experience in Growth Marketing or Product Marketing, particularly in the Life Insurance sector, and demonstrate strong analytical and stakeholder management skills
Job Summary
The Growth Marketing Manager will lead cross-sell and up-sell programs to maximize Customer Lifetime Value.
This role requires collaboration with various teams to create compelling customer value propositions.
Manulife offers a flexible environment that supports learning and growth in your career.
Matching Summary
Match Score: 85
Manulife Financial Inc is seeking a Growth Marketing Manager to lead cross-sell and up-sell initiatives aimed at maximizing Customer Lifetime Value (CLV). The ideal candidate should have extensive experience in Growth Marketing or Product Marketing, particularly in the Life Insurance sector, and demonstrate strong analytical and stakeholder management skills.
Skills & Requirements
Must-have
8–10+ years of experience
Customer Lifetime Value management
Strong analytical capabilities
Nice-to-have
Hands-on exposure to complex customer journeys
Excellent stakeholder management skills
Ability to synthesize customer insights
Key Requirements
Experience in Life Insurance is preferable
Demonstrated expertise in segmentation and cohort analysis