Associate Manager, Performance Analytics - Pc

WPP Media

New York, United States
Not specified; not specified; competitive medical,...
On-site
3-5 years media analytics experience
Proficiency in power bi or tableau
Sql and python coding skills
This role supports the Media Performance Analytics Manager in executing measurement frameworks and enabling data-driven media optimization for Unilever

Job Summary

  • This role supports the Media Performance Analytics Manager in executing measurement frameworks and enabling data-driven media optimization for Unilever.
  • The successful candidate will translate complex analytics into clear business narratives and recommendations presented directly to Unilever stakeholders.
  • WPP offers competitive medical, group retirement plans, vision, dental insurance, and significant paid time off as part of their benefits package.

Matching Summary

This role supports the Media Performance Analytics Manager in executing measurement frameworks and enabling data-driven media optimization for Unilever.

Salary

Not specified; Not specified; Competitive medical, group retirement plans, vision, dental insurance, significant paid time off

Skills & Requirements

Must-have

  • 3-5 years media analytics experience
  • Proficiency in Power BI or Tableau
  • SQL and Python coding skills
  • Campaign ROI and attribution analysis
  • Experience with Google Meta TikTok platforms

Nice-to-have

  • Advanced degree in related field
  • Experience with Data Clean Rooms
  • Knowledge of MMM and Lift Testing
  • Strong storytelling and communication skills
  • Agency or consultancy background

Key Requirements

  • Bachelor's degree required
  • 3-5 years in media analytics or market research
  • Experience with major media platforms like Google and Meta

Work Rights

Not specified

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