Dentsu Aegis Network is seeking a Campaign Specialist in Nanjing, China, who will be responsible for executing multi-channel marketing campaigns and managing audience data. The ideal candidate should have experience in campaign operations, CRM, and digital marketing, with strong attention to detail and communication skills
Job Summary
The role involves executing campaign activations across diverse channels including email, messaging apps, and CRM systems.
Candidates must ensure data accuracy by validating contact lists and applying correct segmentation and opt-in logic.
The position requires coordinating pre-flight testing to confirm launch readiness and preparing detailed post-campaign performance reports.
Matching Summary
Match Score: 75
Dentsu Aegis Network is seeking a Campaign Specialist in Nanjing, China, who will be responsible for executing multi-channel marketing campaigns and managing audience data. The ideal candidate should have experience in campaign operations, CRM, and digital marketing, with strong attention to detail and communication skills.
Skills & Requirements
Must-have
Campaign activation across multiple channels
SFMC email journey execution
Data validation and segmentation logic
Pre-launch testing and quality checks
Post-campaign performance reporting
Nice-to-have
Experience with LINE and Kakao platforms
CRM-based survey setup knowledge
Strong coordination with brand teams
Proficiency in Microsoft Copilot tools
Key Requirements
Fluency in Traditional Chinese and English (Reading/Writing)
Spoken Mandarin and English proficiency
Basic proficiency in Excel formulas and filtering
Experience with CRM systems and digital marketing execution