Haleon is seeking a Senior Marketing Manager to join their team in Shanghai, responsible for executing global strategies and leading brand marketing efforts for Caltrate. The ideal candidate will have extensive experience in brand marketing, particularly within Consumer Products or Over-the-Counter (OTC) sectors, and will play a key role in driving brand growth through strategic planning and team leadership
Job Summary
The role involves developing strategic direction for the Caltrate brand grounded in consumer insights within a global matrix organization.
Candidates will be accountable for delivering annual brand Profit & Loss results while managing budgets and driving sales growth.
The position offers the opportunity to mentor junior associates and lead innovation strategies through flawless execution of global visions.
Matching Summary
Match Score: 85
Haleon is seeking a Senior Marketing Manager to join their team in Shanghai, responsible for executing global strategies and leading brand marketing efforts for Caltrate. The ideal candidate will have extensive experience in brand marketing, particularly within Consumer Products or Over-the-Counter (OTC) sectors, and will play a key role in driving brand growth through strategic planning and team leadership.
Skills & Requirements
Must-have
8+ years brand marketing experience
Manage brand Profit & Loss (P&L)
Expert in social media and e-commerce
Lead cross-functional teams in matrix org
Experience with new product launches
Nice-to-have
Fast-paced entrepreneurial environment
Strong financial capabilities
Consumer health industry background
Adaptability to organizational changes
Key Requirements
Bachelor's degree required
8 or more years of brand marketing experience
Experience in Consumer Products or OTC marketing
Proven track record in large scale new product launches