Corporate Marketing | Content Strategy

Epicor

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Content strategy for enterprise
Content performance model
Seo/geo fundamentals
** Epicor is seeking a Senior Principal of Content Strategy to enhance content performance and drive growth in organic discovery. The role involves developing a content system that aligns with business goals, increasing qualified traffic, and improving conversion rates across various digital channels. **

Job Summary

  • Lead how Epicor connects content to performance—driving growth in organic discovery (GEO) and improving conversion across the digital journey.
  • Build a GEO-forward content system that improves discoverability in AI-driven search and enable scaled execution through repeatable playbooks.
  • Epicor offers competitive pay and benefits, including comprehensive health and wellness, internal mobility, career development, education support, and an inclusive global workplace.

Matching Summary

Match Score: 75

** Epicor is seeking a Senior Principal of Content Strategy to enhance content performance and drive growth in organic discovery. The role involves developing a content system that aligns with business goals, increasing qualified traffic, and improving conversion rates across various digital channels. **

Skills & Requirements

Must-have

  • Content strategy for enterprise
  • Content performance model
  • SEO/GEO fundamentals
  • AI-driven discovery models
  • Content system for AI
  • Data & analytics tools

Nice-to-have

  • Content-led CRO
  • Global content governance
  • AI Overviews experience
  • LLM discovery experience
  • Zero-click environments experience

Key Requirements

  • Current experience building performance-oriented content strategies
  • Actively using AI tools in daily practice
  • Demonstrated success connecting content to business outcomes
  • Broad-based marketing experience
  • Excellent stakeholder management skills

Work Rights

Not specified

Tailored Resume

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