The International IR Lead is responsible for shaping and executing the marketing strategy across regions to accelerate growth within the IR Platform
Job Summary
The International IR Lead is responsible for shaping and executing the marketing strategy across regions to accelerate growth within the IR Platform.
This role is responsible for aligning regional marketing initiatives with platform objectives, overseeing market analysis, and developing differentiated strategies to enhance brand presence and competitive positioning.
BD is one of the largest global medical technology companies in the world, advancing the world of health by improving medical discovery, diagnostics and the delivery of care.
Matching Summary
The International IR Lead is responsible for shaping and executing the marketing strategy across regions to accelerate growth within the IR Platform.
Skills & Requirements
Must-have
Interventional Radiology Platform
market analysis and trends
competitive landscape assessment
customer insights
global education tools development
portfolio reviews
Nice-to-have
transformative solutions
inclusive, growth-centered culture
human element
advancing the world of health
Key Requirements
Bachelor’s degree in marketing, business, or technical field
At least 7 years of experience in marketing, product management, or international business
Thorough understanding of global laws and regulations