Growth Marketing Lead, North America (12 Month Fixed Term Contract)

Canva

San Francisco, CA, United States
Base: $180,000 to $240,000 usd; bonus/equity: not ...
On-site
5+ years performance marketing experience
Multi-million dollar paid media budget management
Deep expertise in meta and youtube campaigns
This role involves owning the regional growth strategy for North America, translating business objectives into channel mix and investment decisions

Job Summary

  • This role involves owning the regional growth strategy for North America, translating business objectives into channel mix and investment decisions.
  • The successful candidate will manage a multi-million dollar paid media budget across channels like Meta, TikTok, and YouTube while driving measurable impact on MAU and revenue.
  • Canva offers flexibility in how and where you work, trusting employees to choose the balance that empowers them to achieve their goals.

Matching Summary

This role involves owning the regional growth strategy for North America, translating business objectives into channel mix and investment decisions.

Salary

Base: $180,000 to $240,000 USD; Bonus/Equity: Not specified; Benefits: Not specified

Skills & Requirements

Must-have

  • 5+ years performance marketing experience
  • Multi-million dollar paid media budget management
  • Deep expertise in Meta and YouTube campaigns
  • Proficiency in MMM and geo-lift incrementality testing
  • Experience with A/B testing and conversion optimization

Nice-to-have

  • Cross-market or multi-geography campaign experience
  • Strong creative strategy and hypothesis generation skills
  • Ability to influence without direct authority
  • Background in consumer tech or DTC brands

Key Requirements

  • 5+ years in performance or growth marketing
  • Proven track record managing $10M+ budgets
  • Hands-on experience with paid social and video platforms

Work Rights

Not specified

Tailored Resume

Cover Letter