Campaign Manager, Digital And Direct Marketing, Singapore
AIG
Singapore, Singapore
2 day onsite
Data-driven campaign marketing
End-to-end campaign lifecycle ownership
Direct-to-consumer marketing experience
AIG is seeking a Digital and Direct Marketing Campaign Manager to develop and execute data-driven marketing campaigns in Singapore. The ideal candidate will drive revenue growth through effective campaign management while collaborating across teams and ensuring alignment with customer needs
Job Summary
The role involves driving revenue through direct-to-consumer marketing campaigns by translating complex insurance products into clear customer propositions.
Candidates will own the entire campaign lifecycle from ideation to post-purchase engagement while managing communication touchpoints and revenue targets.
AIG offers a comprehensive Total Rewards Program focused on health, wellbeing, financial security, and professional development for its team members.
Matching Summary
Match Score: 85
AIG is seeking a Digital and Direct Marketing Campaign Manager to develop and execute data-driven marketing campaigns in Singapore. The ideal candidate will drive revenue growth through effective campaign management while collaborating across teams and ensuring alignment with customer needs.
Skills & Requirements
Must-have
Data-driven campaign marketing
End-to-end campaign lifecycle ownership
Direct-to-consumer marketing experience
Revenue target management
Budget and profitability optimization
Nice-to-have
Curious and open-minded mindset
Strong numerical acumen
Ability to work in fast-paced environment
Effective stakeholder relationship building
Strategic thinking with execution skills
Key Requirements
Relevant experience in performance marketing
Direct-to-consumer marketing background
Professional certifications (BCP, PGI, HI) preferred