Director, Marketing - Deposits, Liberty Street, New York, Ny

Santander Arena

New York, NY, United States of America
Base: $123,750.00 - $200,000.00 usd; bonus/equity:...
Integrated marketing communications
Product marketing strategy
Market research and data analytics
Santander is a global leader in financial services undergoing a customer-centric transformation emphasizing bold thinking and innovation

Job Summary

  • Santander is a global leader in financial services undergoing a customer-centric transformation emphasizing bold thinking and innovation.
  • The Director, Marketing - Deposits is responsible for developing and executing marketing plans that drive growth, profitability, and retention for consumer deposit products.
  • The company offers a competitive rewards package and values diversity, inclusion, and a strong risk culture in its workforce.

Matching Summary

Santander is a global leader in financial services undergoing a customer-centric transformation emphasizing bold thinking and innovation.

Salary

Base: $123,750.00 - $200,000.00 USD; Bonus/Equity: Not specified; Benefits: Competitive rewards package supporting well-being

Skills & Requirements

Must-have

  • Integrated marketing communications
  • Product marketing strategy
  • Market research and data analytics
  • Collaboration with cross-functional teams
  • Consumer deposits product expertise
  • Competitor benchmarking
  • Marketing ROI analysis

Nice-to-have

  • Team leadership and culture shaping
  • Strategic and tactical thinking
  • Social media strategy development
  • Strong project management skills
  • Excellent communication skills
  • Relationship management
  • Knowledge of regulatory social media implications

Key Requirements

  • Bachelor's Degree or equivalent experience
  • 12+ years in integrated or product marketing
  • 9+ years in banking, fintech, or payments
  • Experience influencing product roadmaps
  • Excellent communication skills
  • Decisive problem-solving ability
  • Preferred Master's Degree
  • Preferred 2+ years leading teams

Work Rights

Not specified

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