Director, Product Marketing - Nai

Acrisureinnovation

Base: $187,000 - $253,115; bonus/equity: not speci...
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Define product narrative
Market segmentation and positioning
Competitive strategy
** Acrisure is seeking a Director of Product Marketing to lead the development and execution of marketing strategies for their diverse portfolio of fintech solutions. The ideal candidate will have a strong background in product marketing within complex B2B environments, with an emphasis on market segmentation and competitive strategy. **

Job Summary

  • Acrisure is seeking a Director of Product Marketing to define and lead the product narrative that connects Acrisure’s growing portfolio across risk, workforce, and technology solutions to clear market value for priority buyers.
  • This leader will own market segmentation, positioning, messaging architecture, and competitive strategy, ensuring that Acrisure’s offerings are clearly differentiated and aligned to priority buyers and growth segments.
  • Acrisure offers a comprehensive suite of benefits including medical, dental, vision insurance, life and disability insurance, fertility benefits, wellness resources, generous paid time off, an Employee Assistance Program, and a 401(k) plan with immediate vesting.

Matching Summary

Match Score: 75

** Acrisure is seeking a Director of Product Marketing to lead the development and execution of marketing strategies for their diverse portfolio of fintech solutions. The ideal candidate will have a strong background in product marketing within complex B2B environments, with an emphasis on market segmentation and competitive strategy. **

Salary

Base: $187,000 - $253,115; Bonus/Equity: Not specified; Benefits: Comprehensive suite of benefits

Skills & Requirements

Must-have

  • Define product narrative
  • Market segmentation and positioning
  • Competitive strategy
  • Translate complex capabilities
  • Develop messaging architecture
  • Voice of the customer

Nice-to-have

  • Entrepreneurial spirit
  • Collaborative cross-functional leader
  • Data-informed decision making

Key Requirements

  • 10+ years of experience in Product Marketing
  • Bachelor’s degree in Marketing, Business, Communications
  • Experience leading or scaling product marketing capabilities
  • Background in B2B Insurance, SaaS, enterprise software preferred

Work Rights

Not specified

Tailored Resume

Cover Letter