Director Of Trade Shows & Third Party Events

Workday

Pleasanton, CA, USA
Primary location base pyy range: $195,000 usd - $2...
Hybrid (minimum 50% in-office time each quarter)
Strategic third party events management
Lead generation and brand awareness
Event strategy and planning
Workday is seeking a Director of Trade Shows & Third Party Events who will be responsible for the strategic planning and execution of third-party event programs, aimed at lead generation and brand elevation. The ideal candidate should have over 12 years of experience in managing trade shows and events, with strong program management and communication skills

Job Summary

  • This team drives the strategic alignment, planning, and execution of Workday's third-party events and Sponsorships, ranging from large trade shows to smaller conferences.
  • Your primary mission will be to lead the team in driving lead generation and elevate brand awareness through key industry and persona third-party conferences.
  • In return, we’ll give you the trust to take risks, the tools to grow, the skills to develop and the support of a company invested in you for the long haul.

Matching Summary

Match Score: 85

Workday is seeking a Director of Trade Shows & Third Party Events who will be responsible for the strategic planning and execution of third-party event programs, aimed at lead generation and brand elevation. The ideal candidate should have over 12 years of experience in managing trade shows and events, with strong program management and communication skills.

Salary

Primary Location Base Pay Range: $195,000 USD - $292,400 USD; Additional US Location(s) Base Pay Range: $164,600 USD - $292,400 USD; Bonus/Equity: May be eligible for Workday Bonus Plan or role-specific commission/bonus, as well as annual refresh stock grants

Skills & Requirements

Must-have

  • Strategic third party events management
  • Lead generation and brand awareness
  • Event strategy and planning
  • Budget management
  • Marketing automation and CRM tools
  • Event analytics and reporting

Nice-to-have

  • Curious minds and courageous collaborators
  • Sun-drenched optimism and drive
  • Embrace change in a fast-paced environment
  • Influence and collaboration skills

Key Requirements

  • Minimum 12+ years of experience
  • Work with minimal supervision
  • Familiarity with Salesforce and Marketo
  • Leverage event analytics for business decisions

Work Rights

Not specified

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