The CFA Society Atlanta Inc is seeking a Marketing Campaigns Manager for their China operations, focusing on developing and implementing integrated marketing campaigns to drive demand generation and member retention. The ideal candidate will have extensive experience in digital marketing and social media, particularly within the Chinese market, and will utilize various platforms to promote CFA Institute's products and services
Job Summary
The Marketing Campaigns Manager will design and execute integrated marketing campaigns to promote CFA Institute products to individual and institutional audiences in China.
This role requires leveraging China-specific social media platforms like WeChat, Sina Weibo, and Xiaohongshu to deliver targeted content aligned with global strategies.
CFA Institute offers comprehensive health coverage, generous leave, competitive retirement plans, and flexible work options to its employees.
Matching Summary
Match Score: 85
The CFA Society Atlanta Inc is seeking a Marketing Campaigns Manager for their China operations, focusing on developing and implementing integrated marketing campaigns to drive demand generation and member retention. The ideal candidate will have extensive experience in digital marketing and social media, particularly within the Chinese market, and will utilize various platforms to promote CFA Institute's products and services.