Senior Category Manager, Nrt

Haleon

8+ years pharmaceutical retail experience
O2o channel growth strategy development
Digital marketing and content creation
The role involves developing comprehensive business strategies for the O2O channel based on new retail trends and consumer needs

Job Summary

  • The role involves developing comprehensive business strategies for the O2O channel based on new retail trends and consumer needs.
  • Candidates will lead a specialized team to accumulate consumer assets and data while collaborating with platform partners for category penetration.
  • The position requires leveraging medical endorsements and scene exploration to create compelling content that drives market share growth.

Matching Summary

The role involves developing comprehensive business strategies for the O2O channel based on new retail trends and consumer needs.

Skills & Requirements

Must-have

  • 8+ years pharmaceutical retail experience
  • O2O channel growth strategy development
  • Digital marketing and content creation
  • Data management and consumer research
  • Team building and multi-functional leadership

Nice-to-have

  • Experience in immediate retail sector
  • Strong negotiation skills with platforms
  • English proficiency required
  • Advanced PPT presentation skills

Key Requirements

  • Bachelor's degree or higher
  • 8+ years in pharmaceutical retail or digital marketing
  • Prior experience in pharmaceutical immediate retail preferred

Work Rights

Not specified

Tailored Resume

Cover Letter