Manages online tactical marketing initiatives for the hotel and plans and executes marketing campaigns at a property level, enabling more customized and need-based marketing
Job Summary
Manages online tactical marketing initiatives for the hotel and plans and executes marketing campaigns at a property level, enabling more customized and need-based marketing.
Drives marketing solutions that will improve performance for the various branded websites, online channels and third-parties, along with other key financial and customer metrics.
We are looking for talented applicants with enthusiasm, passion, positive service attitude and outstanding interpersonal and communications skills to fill this exciting position.
Matching Summary
Manages online tactical marketing initiatives for the hotel and plans and executes marketing campaigns at a property level, enabling more customized and need-based marketing.
Skills & Requirements
Must-have
Manage online tactical marketing initiatives
Execute property-level marketing campaigns
Drive marketing solutions for website performance
Oversee website content, SEO, and user experience
Manage social media platforms
Collaborate with internal Sales & Marketing teams
Nice-to-have
Enthusiasm and passion
Positive service attitude
Outstanding interpersonal skills
Deep understanding of luxury branding
Key Requirements
Bachelor’s degree in Marketing, Communications, Digital Media, or related field
Minimum 8 years of solid experience in digital marketing
Strong knowledge of SEO/SEM, social media management, email marketing, and digital advertising tools
Experience with analytics platforms (Google Analytics, Google Ads, Meta Ads Manager)
Experience with CMS platforms and CRM tools
Excellent project management skills
Proficiency in Chinese and Mandarin is an advantage