Trade Marketing Manager

Haleon

Hong Kong
5+ years trade marketing experience
Fmcg industry background required
Modern trade and drug store practice
This position is responsible for leading local teams to drive category development, optimize profitability, and grow market share for trusted consumer health brands

Job Summary

  • This position is responsible for leading local teams to drive category development, optimize profitability, and grow market share for trusted consumer health brands.
  • The role requires planning and implementing activation plans for new campaigns while closely monitoring market performance and analyzing variations from the plan.
  • Haleon offers an agile working culture with a focus on diversity, equity, and inclusion, aiming to improve everyday health for billions of people globally.

Matching Summary

This position is responsible for leading local teams to drive category development, optimize profitability, and grow market share for trusted consumer health brands.

Skills & Requirements

Must-have

  • 5+ years trade marketing experience
  • FMCG industry background required
  • Modern trade and drug store practice
  • New product launch expertise
  • Strategic and analytical thinking
  • Cross-functional collaboration skills

Nice-to-have

  • Outstanding people leadership capabilities
  • Strong internal influence skills
  • Alliance building oriented
  • Agile working culture adaptation
  • Diversity and inclusion mindset

Key Requirements

  • Bachelor's Degree in Marketing or Business Administration
  • 5+ years of trade marketing experience within FMCG
  • Proven track record in large scaled communication campaigns

Work Rights

Not specified

Tailored Resume

Cover Letter