Dtp Sbm/bm-retail-上海

Vacancyz

Shanghai, China
**
Customer insights and market research
Develop brand and execution plans
Monitor and measure plan implementation
** This job posting is for a DTP SBM/BM role at AstraZeneca in Shanghai, focusing on brand management and marketing research. The ideal candidate will engage with customers, develop brand plans, implement marketing strategies, and support sales objectives. **

Job Summary

  • Regular customer visits and frequent sales team interaction are essential for understanding customer insights and identifying research needs.
  • Develop brand plans, brand execution plans, and long-range plans by gathering market data, conducting situation analysis, and identifying key issues.
  • Support sales teams by coordinating product training, developing brand campaigns, and evaluating promotional material effectiveness.

Matching Summary

Match Score: 75

** This job posting is for a DTP SBM/BM role at AstraZeneca in Shanghai, focusing on brand management and marketing research. The ideal candidate will engage with customers, develop brand plans, implement marketing strategies, and support sales objectives. **

Skills & Requirements

Must-have

  • customer insights and market research
  • develop brand and execution plans
  • monitor and measure plan implementation
  • support sales team objectives
  • product knowledge and therapy area expertise

Nice-to-have

  • build global AZ network relationships
  • attend conferences and KOL interaction
  • embrace diversity and equality

Key Requirements

  • Experience in customer insights and market research
  • Experience in brand and execution plan development
  • Experience in sales team support and product training
  • Experience in product knowledge and therapy area expertise

Work Rights

Not specified

Tailored Resume

Cover Letter