6+ years experience in consumer or pharma industry
2+ years first line sales management experience
Expertise in regional brand activation strategies
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Haleon is seeking a Regional Expert Activation Manager to drive regional category activations and expert marketing initiatives, ensuring the achievement of business objectives. The ideal candidate will have strong sales and marketing experience in the consumer or pharma industry, with a particular emphasis on digital acumen and stakeholder management.
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Job Summary
The role focuses on delivering business objectives through regional expert category activations and above-category initiatives aligned with the Win as One strategy.
Candidates must drive digital acumen to improve key performance indicators such as registrations and page engagement metrics across the region.
The position requires building and scaling innovative partnerships with key expert audiences including dentists, pediatricians, GPs, and pharmacies.
Matching Summary
Match Score: 75
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Haleon is seeking a Regional Expert Activation Manager to drive regional category activations and expert marketing initiatives, ensuring the achievement of business objectives. The ideal candidate will have strong sales and marketing experience in the consumer or pharma industry, with a particular emphasis on digital acumen and stakeholder management.
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Skills & Requirements
Must-have
6+ years experience in consumer or pharma industry
2+ years first line sales management experience
Expertise in regional brand activation strategies
Proficiency with Power BI and Veeva analytics tools
Strong analytical skills for ROI tracking and forecasting
Nice-to-have
MBA from a Premier B School
Experience with Exceed.AI strategic initiatives
Ability to build innovative partnerships at scale
Strong interpersonal and presentation skills
Track record of driving HHP KPIs and engagement metrics
Key Requirements
MBA in General Management or Business Management
Minimum 6 years total experience
At least 2 years as a first-line sales manager
Previous experience in consumer or pharmaceutical industry