Principal, Workday Marketplace Marketing Lead

Workday

Not specified; not specified; not specified
Fully remote
8+ years b2b saas marketing experience
Partner ecosystem marketing expertise
Pipeline and revenue impact delivery
Workday is seeking a Principal, Workday Marketplace Marketing Lead to drive growth and adoption within its partner ecosystem. This fully remote role focuses on developing marketing strategies to enhance the visibility and impact of Workday Marketplace, combining elements of partner marketing, product marketing, and performance marketing

Matching Summary

Match Score: 85

Workday is seeking a Principal, Workday Marketplace Marketing Lead to drive growth and adoption within its partner ecosystem. This fully remote role focuses on developing marketing strategies to enhance the visibility and impact of Workday Marketplace, combining elements of partner marketing, product marketing, and performance marketing.

Salary

Not specified; Not specified; Not specified

Skills & Requirements

Must-have

  • 8+ years B2B SaaS marketing experience
  • Partner ecosystem marketing expertise
  • Pipeline and revenue impact delivery
  • Marketplace traffic and lead generation
  • Cross-functional collaboration with sales

Nice-to-have

  • Co-marketing program development
  • Cloud ecosystem experience like AWS or Salesforce
  • Experimentation and conversion optimization
  • Strong storytelling and writing skills
  • Integrated campaign management across channels

Key Requirements

  • 8+ years of B2B SaaS marketing experience
  • Proven experience with partner ecosystems
  • Strong analytical skills for performance data

Work Rights

Not specified

Tailored Resume

Cover Letter