Brand Specialist - Cvrm - Hcm

AstraZeneca

Vietnam
Evaluate marketing programs
Analyze market data
Localize brand operational plan
Proactively and efficiently involve in evaluating marketing program and analysis of market data to identify key area of opportunities and risks

Job Summary

  • Proactively and efficiently involve in evaluating marketing program and analysis of market data to identify key area of opportunities and risks.
  • Localises brand operational plan, work cross functionally to implement marketing activities and campaign, patient access programs for the assigned products within a given therapeutic area.
  • AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills.

Matching Summary

Proactively and efficiently involve in evaluating marketing program and analysis of market data to identify key area of opportunities and risks.

Skills & Requirements

Must-have

  • evaluate marketing programs
  • analyze market data
  • localize brand operational plan
  • implement marketing activities
  • patient access programs
  • adherence to AZ global policy

Nice-to-have

  • scientific background or affinity
  • strong interpersonal and communication skills
  • team player, organised, results oriented
  • understanding of country healthcare environment
  • embrace diverse opportunities
  • speak-up culture

Key Requirements

  • Bachelor’s Degree of Pharmacy or Medicine
  • > 3 years experience in pharmaceutical brand management
  • Excellent operational skills and ability to think strategically
  • Experience in Insight/Market Research
  • Field force and/or Field force Leadership experience

Work Rights

Not specified

Tailored Resume

Cover Letter