Senior Performance Marketing Manager (programmatic Advertising)

Expedia Group

Seattle, WA, US
Base: $155,000.00 to $217,000.00; potential top: u...
6-8 years performance marketing experience
Programmatic advertising expertise
Connected tv and digital audio channels
The role involves owning the strategy and execution for connected TV and digital audio advertising channels while leveraging AI to scale operations

Job Summary

  • The role involves owning the strategy and execution for connected TV and digital audio advertising channels while leveraging AI to scale operations.
  • Candidates will partner closely with data science and engineering teams to develop systems that amplify human decision-making and accelerate marketing velocity.
  • Expedia offers a comprehensive benefits package including travel perks, generous time-off, parental leave, and flexible work models.

Matching Summary

The role involves owning the strategy and execution for connected TV and digital audio advertising channels while leveraging AI to scale operations.

Salary

Base: $155,000.00 to $217,000.00; Potential Top: up to $248,000.00 based on performance; Benefits: Medical/dental/vision, paid time off, travel discounts

Skills & Requirements

Must-have

  • 6-8 years performance marketing experience
  • Programmatic advertising expertise
  • Connected TV and digital audio channels
  • AI and marketing automation implementation
  • SQL and data analysis proficiency
  • A/B testing and experimentation design

Nice-to-have

  • Strong business acumen and financial understanding
  • Cross-functional collaboration skills
  • Ability to translate technical concepts
  • Hands-on marketer in fast-paced environment

Key Requirements

  • 6-8 years of performance marketing experience
  • Deep financial acumen and ROI understanding
  • Solid technical fluency with SQL
  • Experience with algorithmic decision-making processes

Work Rights

Not specified

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