Product Marketing Manager, Global Marketing

Cognex Corporation

Base: $82,000 - $177,000 usd; bonus: annual bonus ...
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10+ years product marketing experience
B2b technology or industrial automation background
Translate complex technical concepts to value propositions
** Cognex Corporation is seeking a Product Marketing Manager for their Global Marketing team, requiring extensive experience in B2B product marketing, particularly in technical fields. The role involves defining product positioning and creating impactful marketing content to communicate product value effectively. **

Job Summary

  • This role bridges the gap between Cognex's industry-leading machine vision technology and B2B buyers by defining product positioning and go-to-market strategies.
  • The successful candidate will create high-impact technical sales enablement assets such as datasheets, solution briefs, and case studies to accelerate the sales cycle.
  • Cognex offers a comprehensive benefits package including health insurance, a 401(k) with company match, and a hybrid work model of 3 days in-office and 2 days at home.

Matching Summary

Match Score: 75

** Cognex Corporation is seeking a Product Marketing Manager for their Global Marketing team, requiring extensive experience in B2B product marketing, particularly in technical fields. The role involves defining product positioning and creating impactful marketing content to communicate product value effectively. **

Salary

Base: $82,000 - $177,000 USD; Bonus: Annual bonus plan based on performance; Benefits: Comprehensive package including health, dental, vision, 401(k) match, and paid time off

Skills & Requirements

Must-have

  • 10+ years product marketing experience
  • B2B technology or industrial automation background
  • Translate complex technical concepts to value propositions
  • Create technical sales enablement assets
  • Drive go-to-market strategies for product launches

Nice-to-have

  • Experience in machine vision or robotics markets
  • Strong analytical and project management skills
  • Ability to influence cross-functional teams without authority
  • Hybrid work model adaptability (3 days office)

Key Requirements

  • Bachelor's degree in Marketing, Engineering, Communications, or related field
  • 10+ years of experience in product marketing
  • Demonstrated ability to translate complex technical functionality into clear narratives

Work Rights

Not specified

Tailored Resume

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