Retail Marketing Manager (fl, Tn, Ga)

BMW of Ann Arbor

South Florida, Tennessee & Georgia, US
$80,000-$125,000 annually; anticipyted starting py...
Drive quality traffic
Enhance customer loyalty
Achieve operational excellence
The Manager, Retail Marketing Operations (RMO) leads marketing strategies and initiatives for up to 25 Lithia auto dealerships, focusing on driving quality traffic, enhancing customer loyalty, and achieving operational excellence

Job Summary

  • The Manager, Retail Marketing Operations (RMO) leads marketing strategies and initiatives for up to 25 Lithia auto dealerships, focusing on driving quality traffic, enhancing customer loyalty, and achieving operational excellence.
  • This role involves providing expert guidance to Store Leaders on building and executing marketing strategies aligned with the Customer Ecosystem, making data-driven recommendations and providing actionable insights.
  • We offer best in class industry benefits including competitive pay, Medical, Dental and Vision Plans, Paid Holidays & PTO, 401(k) Retirement Plan, and Employee Stock Purchase Plan.

Matching Summary

The Manager, Retail Marketing Operations (RMO) leads marketing strategies and initiatives for up to 25 Lithia auto dealerships, focusing on driving quality traffic, enhancing customer loyalty, and achieving operational excellence.

Salary

$80,000-$125,000 annually; Anticipated starting pay $80,000-$110,000; Benefits: Medical, Dental and Vision Plans, Paid Holidays & PTO, 401(k), ESPP

Skills & Requirements

Must-have

  • Drive quality traffic
  • Enhance customer loyalty
  • Achieve operational excellence
  • Data-driven marketing strategies
  • Google Analytics
  • CRM Systems

Nice-to-have

  • Entrepreneurial culture
  • High-performance team
  • Continuous improvement mindset
  • Adapt to market changes

Key Requirements

  • Bachelor's degree in Business, Marketing, Communications, Advertising, or equivalent experience
  • Strong understanding of automotive industry
  • Proficiency in data analysis
  • High School graduate or equivalent, 18 years or older required

Work Rights

Not specified

Tailored Resume

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