Brand Manager*in Hepatology (m/w/d)

GlaxoSmithKline

Germany
Not specified (assumed to be hybrid based on industry norms)
End-to-end brand strategy ownership
Integrated launch and marketing plans
Omnichannel customer journey optimization
GlaxoSmithKline is seeking a Brand Manager for Hepatology in Germany to lead the launch and marketing strategies for an innovative treatment targeting Hepatitis B. The role involves cross-functional collaboration, strategic planning, and a strong focus on stakeholder communication. ###

Job Summary

  • The role involves leading the end-to-end local brand and launch strategy for a highly innovative Hepatitis B asset in Germany.
  • Candidates will coordinate cross-functional efforts with Medical, Market Access, Sales, and Finance teams to execute integrated marketing plans.
  • GSK aims to positively impact the health of 2.5 billion people by uniting science, technology, and talent to get ahead of disease.

Matching Summary

Match Score: 85

GlaxoSmithKline is seeking a Brand Manager for Hepatology in Germany to lead the launch and marketing strategies for an innovative treatment targeting Hepatitis B. The role involves cross-functional collaboration, strategic planning, and a strong focus on stakeholder communication. ###

Skills & Requirements

Must-have

  • End-to-end brand strategy ownership
  • Integrated launch and marketing plans
  • Omnichannel customer journey optimization
  • Cross-functional team leadership
  • A&P budget planning and control

Nice-to-have

  • Launch experience in pharmaceuticals
  • Proactive problem-solving mindset
  • Strong presentation skills
  • Sense of humor and collaboration
  • Strategic analytical thinking

Key Requirements

  • Completed degree in Business, Health Economics, Natural Sciences, or Medicine
  • Multi-year experience in pharmaceutical product or brand marketing
  • Very good German and English language skills
  • Experience with launch activities preferred

Work Rights

Not specified

Tailored Resume

Cover Letter