Applied Scientist / Ml Scientist, Eu Prime And Marketing Analytics & Science (primas)
Amazon
Barcelona, Spain
On-site
Applied science strategy
Customer behavior modeling
Lifecycle marketing experimentation
Amazon is seeking an Applied Scientist for their PRIMAS team in Barcelona, focused on developing science strategies for targeted lifecycle marketing. The ideal candidate will lead initiatives in customer behavior modeling and work closely with business leaders to enhance marketing effectiveness
Job Summary
Own the end-to-end science strategy for lifecycle marketing, defining the roadmap across audience targeting, behavioral modeling, and measurement.
Build sophisticated propensity models identifying customer cohorts based on lifecycle stage and complex behavioral patterns.
Partner with measurement scientist to design experiments (RCTs) that isolate audience targeting effects from creative effects.
Matching Summary
Match Score: 85
Amazon is seeking an Applied Scientist for their PRIMAS team in Barcelona, focused on developing science strategies for targeted lifecycle marketing. The ideal candidate will lead initiatives in customer behavior modeling and work closely with business leaders to enhance marketing effectiveness.