Develop and execute product marketing plans and campaigns to enhance brand awareness, generate leads, and encourage repeat purchases
Job Summary
Develop and execute product marketing plans and campaigns to enhance brand awareness, generate leads, and encourage repeat purchases.
Create compelling product/solution marketing contents, such as webinars, seminars, web pages, social media posts, press releases, e-newsletters, brochures, advertisements, and other relevant materials targeted towards specific domains.
Collaborate closely with cross-functional teams to ensure the successful launch of new products and solutions, as well as the sustained success of existing ones.
Matching Summary
Develop and execute product marketing plans and campaigns to enhance brand awareness, generate leads, and encourage repeat purchases.
Skills & Requirements
Must-have
integrated marketing experience
content and digital marketing
product marketing plans
cross-functional teams collaboration
market competitor industry trends
marketing campaigns performance monitoring
Nice-to-have
business development skills mindset
optimistic confident team player
strong communication skills
video editing graphic design skills
Key Requirements
at least 5 years integrated marketing experience
Familiarity with Microsoft Office Gen-AI tools Google Analytics