Account Executive, Wtmj

WTMJ Milwaukee

Milwaukee, Wisconsin, US
**
Sell advertising solutions
Apply the scripps sales process
Offer full suite of digital marketing
** WTMJ Milwaukee is seeking a motivated Account Executive to connect local businesses with advertising solutions, leveraging a variety of marketing tools. The role emphasizes building relationships and delivering tailored marketing strategies to help clients grow. This position is ideal for someone with a sales background in advertising and a strong understanding of both traditional and digital marketing. **

Job Summary

  • Sell advertising solutions to local and regional businesses and advertising agencies, applying the Scripps Sales Process to analyze needs and provide customized advertising solutions.
  • Independently prospect, secure appointments, perform needs analysis, develop customized solutions, present and close sales to develop and maintain new business from traditional and non-traditional advertisers.
  • Offer a full suite of cutting-edge marketing tools including OTT video, social media, SEO/SEM, digital display, e-mail targeting, and broadcast television.

Matching Summary

Match Score: 75

** WTMJ Milwaukee is seeking a motivated Account Executive to connect local businesses with advertising solutions, leveraging a variety of marketing tools. The role emphasizes building relationships and delivering tailored marketing strategies to help clients grow. This position is ideal for someone with a sales background in advertising and a strong understanding of both traditional and digital marketing. **

Skills & Requirements

Must-have

  • Sell advertising solutions
  • Apply the Scripps Sales Process
  • Offer full suite of digital marketing
  • Prospect and close sales
  • Manage sales funnel using CRM

Nice-to-have

  • Trusted advisor to clients
  • Creative campaign development
  • Build and maintain client relationships
  • Goal focused and innovative thinker

Key Requirements

  • 2+ years proven sales success preferred
  • BS/BA in related discipline preferred or equivalent experience
  • Experience in strategic account management
  • Experience in broadcast ratings and digital execution
  • Valid driver's license and good driving record

Work Rights

Not specified

Tailored Resume

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