电商品牌经理-上海

Pfizer

Shanghai, China
Not specified
3+ years social media operations experience
Kol/koc management in healthcare
Pharmaceutical advertising compliance knowledge
Pfizer is seeking a Social Media Operations Manager in Shanghai to lead their prescription drug-focused social media initiatives. The ideal candidate should possess a strong understanding of social media dynamics, KOL/KOC management, and compliance within the pharmaceutical industry, blending creativity with analytical skills

Job Summary

  • The role involves developing and executing data-driven social media strategies tailored to prescription drug audiences across multiple Chinese platforms.
  • Candidates must strictly adhere to pharmaceutical advertising regulations and ensure all content passes medical, legal, and regulatory (MLR) reviews.
  • The position offers the opportunity to work at the intersection of cutting-edge pharma and digital innovation while improving patient health literacy.

Matching Summary

Match Score: 85

Pfizer is seeking a Social Media Operations Manager in Shanghai to lead their prescription drug-focused social media initiatives. The ideal candidate should possess a strong understanding of social media dynamics, KOL/KOC management, and compliance within the pharmaceutical industry, blending creativity with analytical skills.

Skills & Requirements

Must-have

  • 3+ years social media operations experience
  • KOL/KOC management in healthcare
  • Pharmaceutical advertising compliance knowledge
  • Data-driven strategy execution
  • MLR review process oversight

Nice-to-have

  • Experience with e-commerce business models
  • Crisis management capabilities
  • Innovation in emerging content formats
  • Cross-functional collaboration skills
  • Adaptability to regulatory changes

Key Requirements

  • 3+ years in social media operations
  • Healthcare or highly regulated industry background
  • Familiarity with prescription drug business models

Work Rights

Not specified

Tailored Resume

Cover Letter