MARKETING MANAGER

YA KUN CAFE PTE. LTD.

Singapore
On-site, 5-day work week (9am to 6pm)
5 years relevant working experience
Manage rewards or loyalty programmes
Strong numerical and analytical skills
Ya Kun Cafe Pte. Ltd. is seeking a Marketing Manager to lead and execute comprehensive marketing strategies as part of their expansion plan in Singapore. The ideal candidate will possess extensive experience in marketing within the F&B industry, particularly in managing loyalty programs, and will be responsible for driving customer engagement and data-driven marketing initiatives

Job Summary

  • The role involves leading the company's expansion through comprehensive marketing, branding, and campaign strategies aligned with business objectives.
  • Candidates will be responsible for enhancing the Rewards and Loyalty Programme to drive customer engagement, retention, and spend.
  • The position requires strong data interpretation skills to deliver market insights and optimize marketing performance across all channels.

Matching Summary

Match Score: 85

Ya Kun Cafe Pte. Ltd. is seeking a Marketing Manager to lead and execute comprehensive marketing strategies as part of their expansion plan in Singapore. The ideal candidate will possess extensive experience in marketing within the F&B industry, particularly in managing loyalty programs, and will be responsible for driving customer engagement and data-driven marketing initiatives.

Skills & Requirements

Must-have

  • 5 years relevant working experience
  • Manage Rewards or Loyalty Programmes
  • Strong numerical and analytical skills
  • Data-led marketing initiatives
  • CRM-based segmentation

Nice-to-have

  • F&B industry background preferred
  • Excellent communication and negotiation
  • Ability to manage high workloads
  • Cross-functional collaboration skills
  • Trade and field visit experience

Key Requirements

  • Degree in Marketing or Business Studies
  • Minimum 5 years relevant experience
  • Proficiency in Microsoft Office and data analytics tools

Work Rights

Not specified

Tailored Resume

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