Director Of Trade Shows & Third Party Events

Workday

Pleasanton, CA, USA
Primary location base pyy range: $195,000 usd - $2...
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Strategic third-party events and tradeshows
Lead generation and brand awareness
Budget management and vendor coordination
** Workday is seeking a Director of Trade Shows & Third Party Events to lead the planning and execution of various industry events aimed at driving lead generation and brand awareness. The ideal candidate should have over 12 years of experience in managing strategic events and possess strong communication, program management, and resource planning skills. **

Job Summary

  • Your primary mission will be to lead the team in driving lead generation and elevate brand awareness through key industry and persona third-party conferences.
  • Daily responsibilities include working closely with internal stakeholders, setting the goals for each program, determining the promotional strategy, developing unique and effective content, managing budgets, and coordinating all logistics.
  • In return, we’ll give you the trust to take risks, the tools to grow, the skills to develop and the support of a company invested in you for the long haul.

Matching Summary

Match Score: 75

** Workday is seeking a Director of Trade Shows & Third Party Events to lead the planning and execution of various industry events aimed at driving lead generation and brand awareness. The ideal candidate should have over 12 years of experience in managing strategic events and possess strong communication, program management, and resource planning skills. **

Salary

Primary Location Base Pay Range: $195,000 USD - $292,400 USD; Additional US Location(s) Base Pay Range: $164,600 USD - $292,400 USD; Bonus/Equity: Role may be eligible for Workday Bonus Plan or commission/bonus, and annual refresh stock grants

Skills & Requirements

Must-have

  • Strategic third-party events and tradeshows
  • Lead generation and brand awareness
  • Budget management and vendor coordination
  • Marketing automation and CRM tools
  • Event analytics and data reporting

Nice-to-have

  • Curious minds and courageous collaborators
  • Sun-drenched optimism and drive
  • Embrace change in a fast-paced environment
  • Influence and collaboration skills
  • Work in a matrixed environment

Key Requirements

  • Minimum 12+ years experience
  • Build high-level event strategy frameworks
  • Work with minimal supervision
  • Familiarity with Salesforce and Marketo
  • Leverage event analytics

Work Rights

Not specified

Tailored Resume

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